The peak-season strawberry. Unofficially, the official fruit of summer. We announced Panera’s new line of seasonal strawberry items with an anthemic spot and visuals as fresh and bright as the beautiful berry itself.
Anomaly, New York
Creative Directors: Ben Morejon & Andrew Curtis
Copywriter: Colby Spear
Director: Cameron Harris
Editor: Ethan Mitchell
Stills Photographer: Dave Herron
Role: Concept, Art Direction